BRAND ARCHITECTURE
One group. Specialist lines.
Every TEX business line shares the same root brand and operating philosophy while carrying specialist responsibility for its own discipline. Each can work independently; several work together under one coordinated TEX structure. No service is presented as the main service of two lines. TEX Professionals and selected solution partners are not a business line; they support the lines on projects that need them.
The TEX business lines
Each line holds its own discipline. A programme usually starts in one of them and grows into the others only where useful. Sub-brands sit within their line: TEX Holiday and Tatil Deneyimi under TEX Travel, MICE Experience under TEX MICE.
Management, operations & hotel management
Visit TEX Management →
Travel & accommodation
Visit TEX Travel →
Meetings, incentives, conferences & events
Visit TEX MICE →
Online sales & distribution
Visit TEX Online →
Brand, IP & user experience
Visit TEX Creative →
Gastronomy & F&B operations
Visit TEX Gastronomy →
Hotel projects, FF&E & procurement
Visit TEX Project →
Software, integration, data & applied AI
Visit TEX Develop →